This layout design was meant to be used as part of a new customer prospecting strategy, managed by my tutor during my internship. The aim was to redesign the homepage of the brand, in a more actual, fresh and inviting way.
A survey of the shortcomings relative to the current website - regarding design, content and structure - was listed, and guided the new proposal. The logo was preserved, as the images carefully curated from the brand's social media pages.
My tutor was pleased with the redesign proposal, which was considered to use in the intended way when the occasion arises.